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Posted by Jack Lee
Mon, 01/25/2010 - 12:01

When cheap fuel costs you more…

I like a good deal and as a business owner I always try to get the best price from our suppliers, while taking into consideration all of the facts looking beyond just price.

Take fuel for example.

If you are driving a few blocks to save a couple of cents per litre to fill up your car, it makes sense.

If you refuel your fleet with a supplier that gives you a “low price guarantee” you don’t get much else, just the fuel. There usually is not a written service guarantee that ensures you get the fuel you need, anytime, day or night; not to mention emergencies.

And what about fuel shortages? Will you be lined up with everybody else waiting for the big oil companies? Cheap fuel suppliers can leave you in the lurch too, stopping your work. Now that’s expensive.

If the cost of fuel is your only concern are you 100% sure you are getting every drop you pay for? Unless there is 100% transparency you could be getting less. If your fuel delivery company does not monitor each refuelling occasion digitally and can show you how much fuel was delivered, to the exact drop, you have no real proof.

Total Fuel Management minimizes the risks associated with refuelling because drivers are highly certified, trained professionals, that won’t leave you to pay for costly clean-ups. And that is priceless!

Jack Lee,

President CEO 4Refuel Inc.